Lead Generation

A pipeline full of prospects worth talking to. Targeted outbound and inbound campaigns that deliver qualified, sales-ready leads instead of long lists of contacts.

Quality leads over long lists

Targeted outbound and inbound campaigns that deliver qualified, sales-ready leads instead of long lists of contacts. Every engagement includes a dedicated strategist, clear goals and monthly reporting.

Lead Generation Built Around Your Goals

Our B2B lead generation programmes are designed to put real buying conversations on your sales team’s calendar. We start with your ideal customer profile, then combine targeted outreach, content and paid campaigns to reach the people who can actually sign.

What is included

ICP and buyer persona workshops with your sales team.
Verified, segmented prospect lists.
LinkedIn and email outreach sequences written for each segment.
Landing pages and lead magnets that convert.
CRM integration, lead scoring and clear hand-off rules.

How we protect lead quality

Volume is easy; relevance is hard. We qualify leads against agreed criteria such as company size, role and buying signals before they reach sales. Weekly reviews with your team help us sharpen targeting as we learn what converts.

Built to work with your stack

We connect campaigns to your CRM so every lead is tracked from first touch to closed deal. If you use HubSpot, our HubSpot implementation team can set up scoring and automation too.

Start a lead generation conversation and we will share a sample plan for your market.

What to expect from our lead generation work

Every lead generation engagement with Marketing Cognitive includes a dedicated strategist, goals agreed upfront and clear monthly reporting, so you always know what your investment in lead generation is delivering. Our approach follows recognised industry best practice, including guidance from LinkedIn Marketing Solutions.

Fill your pipeline with the right prospects

Get a lead generation plan tailored to your ICP.

(347) 547-3216

All Services

Office Hours

Related Services

Explore other ways Marketing Cognitive helps B2B companies attract, convert and grow.

Search Engine Optimization

Technical fixes, keyword strategy and content that brings in high-intent organic traffic and turns it into pipeline.

Generative Engine Optimization

Improve how AI platforms understand, trust and mention your brand when buyers research solutions.

Answer Engine Optimization

Structure your content so search engines and AI assistants can pull your answers into featured snippets and voice results.

Why Choose Us For Lead Generation

You get a senior strategist, specialists across every channel and honest reporting tied to pipeline. No long lock-ins, no vanity metrics.

B2B Specialists

We understand long sales cycles and complex buyers.

Honest Advice

Clear recommendations, even when the answer is “not yet”.

Transparent Pricing

Agreed scopes and monthly fees with no surprises.

Measured Results

Reporting on leads, cost per lead and pipeline.

0 +

Years Experience

Specialist Services

Who We Help With Lead Generation

We work mainly with B2B technology, SaaS, cybersecurity, IT, telecom and professional service companies, along with growing startups and selected e-commerce brands.

(347) 547-3216

Talk to a marketing strategist

Lead Generation FAQs

Don’t see your question? Call us. The first consultation is always free.

What kind of leads do you generate?

Marketing and sales qualified leads that match your ICP, with context on why they are a fit.

Which channels do you use?

Mainly LinkedIn, email, search and paid social, chosen based on where your buyers spend time.

Can you support our existing sales team?

Yes. We work as an extension of your team and align with your sales process and CRM.